Behind every store migration lies a story of unexpected twists. Some brands discover broken data they didn’t know existed, while others hit roadblocks with apps they thought would “just work.”
That’s why many ask how long does a WooCommerce to Shopify migration takes; because the real challenge isn’t just moving products, but uncovering the hidden factors that shape the journey.
In this article, we will:
- Understand the exact timeline for switching from WooCommerce to Shopify
- Explore how different industries impact migration complexity and speed
Store Migration Timeline: Exact Duration for WooCommerce to Shopify Switch
The timeline to migrate from WooCommerce to Shopify varies dramatically based on your store's complexity and requirements. Understanding these exact timeframes helps you plan effectively and set realistic expectations for your business transition.
Here's exactly how long you can expect your migration to take based on your store size and complexity:
Small Store (Under 500 Products)
For smaller stores with basic requirements, the migration process is relatively straightforward and quick. Most small businesses can complete their transition within 5-10 business days without major disruptions to their daily operations.

Timeline: 5-10 business days
- Products: Up to 500 items with basic variants
- Customizations: Minimal theme modifications
- Integrations: 2-3 basic apps (payment, shipping)
- Data volume: Under 1,000 customers, 2,000 orders
Day-by-day breakdown:
- Days 1-2: Planning and data export
- Days 3-4: Store setup and theme installation
- Days 5-6: Product and customer data import
- Days 7-8: Testing and customizations
- Days 9-10: Final testing and go-live
Pro Tip: Small stores often underestimate the importance of thorough testing. Even with a simple setup, dedicate at least 2-3 days to test all functionality, especially checkout processes and payment gateways, before going live.
Medium Store (500-5,000 Products)
Medium-sized stores require more careful planning and execution due to increased data complexity and customization needs. The 3-6 week timeline allows for proper theme customization, and comprehensive testing phases require a detailed Shopify migration checklist.

Timeline: 3-6 weeks (15-30 business days)
- Products: 500-5,000 items with multiple variants
- Customizations: Custom theme or significant modifications
- Integrations: 5-10 apps, including CRM, email marketing
- Data volume: 1,000-10,000 customers, up to 20,000 orders
Week-by-week breakdown:
- Week 1: Store audit, planning, and data preparation
- Week 2: Shopify setup, theme customization begins
- Week 3: Data migration, app integration
- Week 4: Design completion, functionality testing
- Weeks 5-6: SEO setup, final testing, launch preparation
Example: A fashion retailer with 2,000 products and custom size charts typically needs the full 6-week timeline to ensure all product variants, images, and customer data transfer correctly while maintaining their brand's visual identity.
Large Store (5,000+ Products)
Large stores with extensive catalogs and complex requirements need a more structured approach. The 6-12 week timeline accommodates custom development work and comprehensive integration testing that larger operations require.

Timeline: 6-12 weeks (30-60 business days)
- Products: 5,000+ items with complex variants and categories
- Customizations: Extensive custom development required
- Integrations: 10+ apps, ERP systems, custom APIs
- Data volume: 10,000+ customers, 50,000+ orders
Phase-by-phase timeline:
- Weeks 1-2: Comprehensive audit and migration strategy
- Weeks 3-4: Complex data preparation and cleaning
- Weeks 5-6: Store setup and custom development
- Weeks 7-8: Data migration in batches
- Weeks 9-10: Integration testing and optimization
- Weeks 11-12: Performance testing, staff training, launch
Important Note: Large stores should plan for batch migrations rather than moving everything at once. This approach reduces risk and allows for troubleshooting without affecting the entire catalog.
Enterprise Store (Complex Requirements)
Enterprise-level migrations involve the most complex requirements and extensive testing phases. The 3-6 month timeline ensures all custom integrations, advanced features, and enterprise systems work seamlessly together.

Timeline: 3-6 months (60-120 business days)
- Products: Extensive catalog with complex pricing rules
- Customizations: Complete custom solution development
- Integrations: Multiple enterprise systems (ERP, PIM, CRM)
- Data volume: Massive datasets requiring specialized handling
Monthly breakdown:
- Month 1: Discovery, architecture planning, development setup
- Month 2: Custom development and data architecture
- Month 3: Integration development and testing
- Months 4-6: Comprehensive testing, training, phased launch
Enterprise Reality Check: Companies with multi-location inventory, complex B2B pricing structures, or custom reporting requirements should expect the longer end of this timeline. The additional time investment prevents costly post-launch issues and ensures business continuity.
These timelines represent realistic expectations based on actual migration experiences across different store types.
Timeline by Industry: Why Your Business Type Changes Everything
Your industry significantly impacts migration complexity and duration. What works for a simple product catalog doesn't apply to businesses with specialized requirements, custom workflows, or complex data structures.

Fashion & Retail Stores
Fashion retailers face unique challenges that can double standard timelines due to complex product variations and visual merchandising requirements. Size charts, color swatches, and seasonal inventory management add layers of complexity.
Additional time requirements:
- Size chart migration and formatting (3-5 extra days)
- Color/fabric swatch organization (1-2 weeks)
- Seasonal collection categorization
- Image optimization for multiple product angles
Timeline Impact: Add 2-3 weeks to standard timelines for stores with extensive variants. A medium store (500-5,000 products) typically needs 6-8 weeks instead of the standard 3-6 weeks.
Real Example: A boutique clothing store with 1,200 products and 15 size options per item required 7 weeks for complete migration, primarily due to size chart recreation and variant mapping complexities.
B2B Stores
Business-to-business stores have the most complex migration requirements due to customer-specific pricing, account hierarchies, and specialized checkout processes that rarely exist in standard e-commerce platforms.
Complex B2B features requiring extra time:
- Tiered pricing structures and bulk discounts
- Customer account hierarchies and permissions
- Custom quote request systems
- Net payment terms and credit limits
Timeline Impact: B2B migrations typically require 50-100% longer than standard timelines. Even small B2B stores need 3-4 weeks minimum due to account management complexity.
Critical Note: Budget an additional 4-6 weeks for custom development if you have advanced B2B features like approval workflows or integration with existing ERP systems.
Digital Products & Downloads
Digital product stores face unique technical challenges around file delivery systems and license management that don't exist with physical products. Customer access preservation is critical during migration.
Digital-specific migration tasks:
- Download link migration and testing
- License key system recreation
- Customer access preservation during transition
- Digital delivery automation setup
Timeline Consideration: While product catalogs may be smaller, the technical complexity of file delivery systems adds 2-4 weeks to migration timelines. Plan for extensive testing of download processes.
Pro Tip: Create a temporary download portal during migration to ensure customers retain access to previously purchased digital products throughout the transition.
Subscription Businesses
Subscription-based stores have the highest risk migrations due to recurring billing complexity and the critical need to maintain uninterrupted service to existing subscribers.
Subscription-specific challenges:
- Recurring billing system migration
- Customer subscription status preservation
- Payment schedule continuity
- Subscription modification capabilities
Timeline Reality: Subscription migrations require extensive testing phases and often need phased rollouts. Add 4-8 weeks to standard timelines for comprehensive subscription system setup and testing.
Risk Management: Many subscription businesses opt for parallel running systems during migration, effectively doubling the timeline but ensuring zero service disruption.
Your industry determines more than just timeline length; it affects migration risk level and complexity. Fashion stores need variant expertise, B2B requires custom development, digital products demand technical precision, and subscriptions need bulletproof continuity planning.
Match Migration Speed To Your Business Complexity
The time it takes to move your store depends less on generic averages and more on the complexity of your business. Smaller catalogs can transition quickly, while larger or specialized operations demand extra planning, testing, and integration work. The key is to align expectations with your store’s size, data, and industry needs.
By preparing early and aligning resources carefully, you’ll not only streamline the timeline but also ensure a stable, successful launch.